Marketing Manager-Adult Non-Fiction

Join Sourcebooks as Marketing  Manager, Adult Nonfiction — Shape Bestsellers, Build Author Brands, and Drive Industry Innovation

Sourcebooks, one of publishing’s most innovative and fastest-growing houses, is seeking a creative and visionary Marketing  Manager to elevate our Adult Nonfiction team. In this strategic role, you’ll architect high-impact, buzzworthy campaigns for bestselling authors, rising stars, and some of the most compelling voices across memoir, true crime, self-help, cookbooks, and beyond.

This is a rare opportunity for an accomplished publishing marketer who thrives on creative freedom, values cross-functional collaboration, and wants to influence what and how the world reads. You’ll join a company where new ideas are celebrated, results are recognized, and your work directly shapes both author careers and our industry presence.

This position can be hybrid in Naperville or NYC, or fully remote in the following states ONLY: Arizona, Connecticut, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, New Jersey, New York, Oregon, Pennsylvania, Tennessee, Texas, Washington, and Wisconsin. Occasional travel to trade shows, training opportunities, and author events is required.

This is an exempt, salaried position with a range of $70,000 - $85,000  We determine starting pay based on a thorough evaluation of job-related factors, including geographic location, market conditions, relevant experience, training, and education. This process ensures a fair and competitive salary that aligns with both the company and the candidate’s qualifications.    

What You’ll Own

• Lead Signature Campaigns: Develop, execute, and measure creative multi-channel marketing & publicity strategies for high-profile and emerging nonfiction titles.
• Drive Discovery: Position titles for maximum impact—from pre-publication buzz to enduring sales—leveraging the full spectrum of media, influencer, digital, and retail channels.
• Partner with Talent: Serve as a strategic advisor to authors, agents, and brand partners; craft authentic pre-order campaigns, street teams, and digital content that grows audiences and deepens engagement.
• Event Leadership: Orchestrate author tours, bookstore launches, festival activations, and industry events—amplifying reach and relationships.

• Proven Industry Success: 3–6+ years of publishing marketing leadership (agency or in-house), ideally in adult nonfiction, with a track record of breakthrough campaigns and bestselling titles.
• Influence & Innovation: Mastery of influencer, media, and email marketing, plus hands-on experience with paid advertising and digital-first strategies.
• Project Management Excellence: Demonstrated ability to lead complex, multi-channel campaigns from concept to execution—balancing timelines, resources, cross-functional teams and stakeholders to deliver results on schedule and within budget.
• Storytelling Savvy: Exceptional writing, positioning, and brand storytelling skills—able to craft copy and messaging that command attention and drive action.
• Collaborative Leadership: A natural team player with an entrepreneurial drive, outstanding communication, and the ability to inspire stakeholders at all levels.
• Tech & Tools: Comfortable with Canva, Mailchimp (or equivalents); experience with Cision, Muck Rack, and analytics platforms is a plus.
• Education: BA/BS in Marketing, Communications, English, Publishing, or related field.
• Passion for Connection: Willingness to travel occasionally for major author events, tours, and industry conferences.

Ready to Make Your Mark?
If you’re energized by bold ideas, big books, and building lasting author brands, we want to hear from you. Apply today and help shape the next chapter of nonfiction at Sourcebooks.
 
Please submit your resume, salary requirements and cover letter detailing your relevant experience and interest in this role. Applications without a cover letter will not be considered. 

Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care, Dependent Care, Flexible Spending Account, Health Savings Account 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, & generous paid time off.   
   
Sourcebooks values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.